Myself and More Important Matters: What do you value?
Thu, 25 May 2006
Who are you? What do you believe in? Charles Handy didn't know the answers to these questions until he turned 60. For years he helped senior managers improve performance. Now Charles argues work is simply a means to an end, unless it is genuinely enjoyable or valuable to wider society.
Lovemarks: The future beyond brands
Wed, 24 May 2006
In this exhilarating event, marketing guru Kevin Roberts presents his ‘Lovemarks’ theory. He argues that the best campaigns in the world today are those that make an emotional connection with consumers: "the role of great marketing is simply this: to create loyalty beyond reason".
World Cup Business: Winning strategies
Thu, 11 May 2006
Reckon your management job is tough? Try steering one of England's sports teams to world cup victory. In this event, Sir Clive Woodward, who won the Rugby World Cup as England's manager, and Sven-Göran Eriksson, former manager of the England football team discuss their “Blueprint for Winning the World Cup.”
Business: A Q&A session
Thu, 4 May 2006
This extended question-and-answer session, provides the unique opportunity to quiz one of Britain’s biggest business heroes, Lord Alan Sugar. It reveals how both his professional and personal lives are governed by a profound set of values and a sense of duty towards the next generation of entrepreneurs.