Get what you want by living fearlessly

Our virtual events bring the same inspiration, fun and engaging experience the London Business Forum is known for online. You can expect the same mix of great ideas alongside new levels of interaction and engagement, taking full advantage of technology.

  • Discover how to face challenges with confidence
  • Learn the revolutionary BMD Method
  • Step outside your comfort zone

Are you feeling comfortable? If you want to reach your full potential, you’ll have to step out of your comfort zone.

Farrah Storr will reveal how the cost of a ‘comfortable’ world can be devastating – killing creativity, deadening ambition and making us fearful of change and the unknown. Discover why discomfort, the very thing we try to avoid, can in fact be the secret to success. Some of history’s greatest successes are a result of individuals stepping into their discomfort zones.

Consider this event “like HIIT training for your life.” Farrah’s revolutionary new formula – The BMD Method – will show you how to adopt brief moments of discomfort to prove that no challenge is insurmountable. You’ll be inspired and ready to charge into your next challenge with confidence.

In order to fully participate in this virtual event, you will need a Zoom account, a webcam and microphone. The session will be recorded but will be available only to those who have booked a place on the webinar.

Farrah Storr's picture
Farrah Storr
Farrah Storr was appointed editor-in chief of Elle magazine in April 2019 after 3 years as the award-winning editor-in-chief of Cosmopolitan, where she increased sales by an unprecedented 59%. Farrah took the magazine back to its number one position for the first time in 15 years. In 2018, Farrah was named as one of the most powerful BAME leaders in the country by The Guardian. She is a regular spokesperson on women’s issues, diversity and career. Farrah is the author of The Discomfort Zone: How to get what you want by living fearlessly.